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photobook

Photobook Focus | The Role of a Photobook in your Career with Mary Virginia Swanson

Posted on March 25, 2025

Virtual Event Virtual Event

July 12 @ 11:00 am – 1:00 pm

From hand-crafted, to print-on-demand, to a high-end monograph of your work, a printed piece showcasing your photographs can play an important role in moving your career forward.
In this richly illustrated lecture, Mary Virginia Swanson will help artists consider the most appropriate path to bring their work to book form and into the hands of their target audience.
Whether you are seeking a versatile promotional piece, dream of a catalogue to memorialize completion of a body of work, or strive to achieve a well-designed publication that amplifies the intention of the work, having clarity of both purpose and budget is essential. Swanson will address the question of choosing to self-publish vs being published to most effectively achieve your goals and walk us through the reality of each path to publication.
Finally, planning for an impactful launch will ensure you have the best chance to reach your audience, and your goals. A handout will be provided to participants after presentation.

Join us ONLINE in the Griffin Zoom Room on Saturday July 12th from 11 to 1pm Eastern Time / 8 – 10am Pacific Time for this in depth look at moving your photobook ideas forward.

This event will be recorded, and available to all participants for a limited time after the online presentation. Participants will be able to review the recording for 7 days following the event. All registered participants will be sent a link.

mary virginia swanson headshot
Mary Virginia Swanson, © Richard Klein

About our Presenter:
Mary Virginia Swanson brings extensive knowledge and deep connections across the photography industry, offering a wide range of insights into the creation, publication and marketing of lens-based projects. She is the co-author, alongside Darius Himes, of Publish Your Photography Book, now in its 3rd edition (Radius Books, 2023). A respected author, educator and advisor, Swanson’s teachings have guided countless photographers through the complex process of bringing their work to publication. 
Websites: www.mvswanson.com and www.publishyourphotographybook.com
Instagram: @ maryvirginiaswanson and @publishyourphotographybook

$35.00 – $45.00

The Griffin Museum of Photography

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Member Admission
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$35.00
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$45.00
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Total: $0.00

Tagged With: Faculty at the Griffin Museum, photobook, photobook talk, Photobook Focus, education, Online education

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    • Exhibitions | Current, Upcoming, Archives
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    • Receptions
    • Travel
    • PHOTOBOOK FOCUS
    • Focus Awards
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Floor Plan

Amy Rindskopf's Terra Novus

At the market, I pick each one up, pulled in by the shapes as they sit together, waiting. I feel its heft in my hand, enjoy the textures of the skin or peel, and begin to look closer and closer. The patterns on each individual surface marks them as distinct. I push further still, discovering territory unseen by the casual observer, a new land. I am like a satellite orbiting a distant planet, taking the first-ever images of this newly envisioned place.

This project started as an homage to Edward Weston’s Pepper No. 30 (I am, ironically, allergic to peppers). As I looked for my subject matter at the market, I found that I wasn’t drawn to just one single fruit or vegetable. There were so many choices, appealing to both hand and eye. I decided to print in black and white to help make the images visually more about the shapes, and not about guessing which fruit is smoothest, which vegetable is greenest.

Artistic Purpose/Intent

Artistic Purpose/Intent

Tricia Gahagan

 

Photography has been paramount in my personal path of healing from disease and

connecting with consciousness. The intention of my work is to overcome the limits of the

mind and engage the spirit. Like a Zen koan, my images are paradoxes hidden in plain

sight. They are intended to be sat with meditatively, eventually revealing greater truths

about the world and about one’s self.

 

John Chervinsky’s photography is a testament to pensive work without simple answers;

it connects by encouraging discovery and altering perspectives. I see this scholarship

as a potential to continue his legacy and evolve the boundaries of how photography can

explore the human condition.

 

Growing my artistic skill and voice as an emerging photographer is critical, I see this as

a rare opportunity to strengthen my foundation and transition towards an established

and influential future. I am thirsty to engage viewers and provide a transformative

experience through my work. I have been honing my current project and building a plan

for its complete execution. The incredible Griffin community of mentors and the

generous funds would be instrumental for its development. I deeply recognize the

hallmark moment this could be for the introduction of the work. Thank you for providing

this incredible opportunity for budding visions and artists that know they have something

greater to share with the world.

Fran Forman RSVP